Publishing an article on print, even a decade ago, was considered a task of prestige, by either journalists, or academicians. However, in today’s world of multifarious internet platforms, publishing articles is not limited to print any more. Online article publication has given everyone to become a writer/researcher. Anyone and everyone can publish articles, at minimal or no cost, and expect some kind of readership. So does that mean that the importance of publishing online articles has a diminishing value now? Certainly not. Online article publication is still very important, and if you can determine the sites where you will publish, and continue to keep up with the quality of your research and writing, your online articles will become one of your greatest strengths, whether it be marketing, publicity or academia.
The ability to write a quality article on any topic shows that you have an in depth knowledge on the subject, and by publishing it online, you will not only be disseminating information, but you will be creating the possibilities of discussions on various web as well as print platforms. And, you will have added another feather to your cap by establishing yourself as a subject matter expert. Online articles on relevant websites will add to your repertoire of accomplishments and verify your credibility in the industry.
The web has a huge readership, with millions of people searching for information, and online articles. There are various publishing platforms as well as different kinds of sites on which you can publish your articles. You have to choose your real estate wisely, so that you can get the maximum readership. Web publishing is instantaneous and you do not have to risk the possibility of a rejection as you might have to, if you are considering print publication. Emails and blogs can be used to publicize your articles free of cost. Your articles can be indexed in databases and listings that can be archived easily. And most imperatively, you will have reached a larger audience, faster, and you will be able to establish your self convincingly.