Decofur | SEO Case Study

SEO- Make Your Brand Visible Online

Is it enough to have an account on social media platforms to ensure digital success of your brand? Ask an expert and you will no, it is never enough. What is the point of having an online presence when no one can find you or know about your brand? It is here that your brand would need a SEO strategy.

DECOFUR FURNITURE

OBJECTIVE

One of the leading names in the world of wooden furniture, when Decofur decided to go online, their sole objective was to be on top of the Google Ranking, just like they have secured their position offline.

SOLUTION

Constructing a website should involve ideal customer experience and also should be able to drive traffic organically and continuously.

SEO STRATEGIES
Keywords

Even though SEO marketing has gone way beyond just keywords, but it still continues to be the step 1 and the most effective tool in SEO Marketing. Creating the right keyword list is most important to reach out to your target audience. And for this extensive research and analysis are conducted by our SEO team.

The next step was to optimize the website with SEO friendly keywords, metatitle & meta descriptions to ensure the brand ranks in Google search results.
Posting keyword optimized blogs and articles on relevant topics along with other content to ensure a better SEO ranking is something that is being done for our brands on a regular basis.

Implementing image and video strategies with alt tags and proper coding is another way to ensure ranking.

Apart from these regular Site Audit are being conducted to report and fix errors immediately.
Online PR & Articles are posted which are enhanced by the use of targetted keywords to ensure multiple search results

OVERVIEW

Through the effective use of the right SEO strategy, Decofur Furniture as a brand has been ranking on the first pages of Google for several years leading to a better awareness of the brand as well as leading a constant traffic to the website.